The magic of internal communication
Good communication within your organization will make your efforts effective, generate greater commitment, and ensure coordinated areas that align with the organization's values. Therefore, it is important to implement efficient internal communication, which includes strategies and feedback channels for employees, informing them about the company's progress, developments, and changes, and sharing their achievements and transformations.
Internal communication is supported by various tools, including messages and the relationship a company has with its employees. The messages delivered and the people involved in company communication must all be working toward the same goal of fostering an open and purposeful relationship. To achieve this, content must be available that informs, educates, motivates, and reinforces the company culture.
Internal communication makes employees feel part of the company, value what the organization does for them and
They become more committed to the proposed objectives. This also creates a pleasant and enjoyable work environment.
Why internal communication is important:
There is constant communication between a company and its employees. Some examples include a new colleague, a change within a team, service failures, and any other issues that need to be addressed by the team. Even without an established communication channel, everything that happens within a company is perceived by its employees. However, we must keep in mind that if we don't have an adequate strategy, the internal communication process and what we try to deliver can be perceived as negative.
Not only should external communication capture our attention as a company, internal communication is equally important and must be strategic and have objectives to achieve measurable results.
Properly managed internal communication helps us improve workflows, creates proactive environments (which increases the company's productivity), contributes to a positive brand perception both internally and externally, and turns your employees into ambassadors who speak highly of your organization and defend it.
Strategically conducted internal communication presents another major advantage: it optimizes the onboarding of new employees, allows for a stable workforce, and reduces absenteeism and staff turnover.
Technology as support in internal company communications
Technology is a great ally when it comes to streamlining and expanding communications with our employees. Among the most widely used tools are:
E-learning
It is a learning-teaching method through the internet. The training process is more accessible, since the employee can
make the process interactive and independent, with synchronous and asynchronous communication, and at the same time educational.
Intranet
These are internal computer networks that companies have available for access only to members of the organization, where documents and communications can be handled more confidentially.
Some of its uses may vary from sharing files, sending documents, downloading instructions, chatting, video conferencing, among others.
These are email addresses for sending and receiving work materials, circulars, and related information.
Videoconferences
It is a system that has facilitated communication and the creation of meetings with work groups in which members can be in different locations simultaneously.
Chatbot
Chatbots have revolutionized communications in recent years. They help us streamline processes related to paperwork, requests, action management, production process reporting, and assist employees with the procedures to follow in the event of an event.
PBX
This system allows for managing the company's telephony, both internally and externally, providing greater professionalism in the distribution and dispatch of phone calls within the company.
Internal chat
Internal chats are powerful and sought-after tools for improving productivity in a company if you know how to use them well, as they provide greater agility in communications and allow for much better management of information.
Maintaining proper internal communication will help you achieve your company's goals, ensuring that information is under control and that all employees feel a fundamental part of the processes. This is where the magic lies in having a comfortable work environment where information is clear and accessible.
Fountain: SAP
#We invite you to read our blog post «The importance of good communication with our clients»
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