Learn about the benefits of the WhatsApp Cloud API and iKono Chat
What is an API?
It is an application programming interface. In computing, APIs allow you to create applications that connect to a specific platform. Typically, the communication protocol is HTTP. This protocol has different methods (types of requests made to the API).
What is the WhatsApp Cloud API for?
It's a service made public by Meta, allowing you to send and receive messages via WhatsApp. Connect your WhatsApp business number to send and receive messages.
Several considerations must be taken into account:
- You must set up a Meta Developer account and a Meta Developer app.
- A WhatsApp Business number.
- And software development knowledge, which means you need to build code solutions that you can integrate with your already deployed services.
WhatsApp Cloud API Features:
1. Companies planning to use the API have two hosting options: Cloud API and on-premises installations, we generally recommend most companies use Cloud API because it is easier to implement and maintain.
2. The Cloud API obeys rate limits for commercial use.
Each WhatsApp Business account (WABA) has a frequency limit call count and every call your app makes counts toward that limit.
Please note:
to. The first 1,000 conversations each month for your business are free. These conversations can be initiated by either customers or the business. If you exceed the limit of 1,000 conversations per month, you will be charged a fee. will charge per conversation.
b. Collections from companies are made by conversation and all messages delivered within a 24-hour session are included. If you want to send more than 1,000 conversations, you'll need to add a credit card to your account.
c. Messaging limits determine the maximum number of business-initiated conversations that each phone number can initiate in a rolling 24-hour period. A business-initiated conversation begins when the first message is delivered to a customer and ends 24 hours later. A conversation cannot end before that time.
d. If you reach your message limit, you can start more conversations as soon as one or more active conversations end. Messaging limits do not apply to user-initiated conversations.
You must obtain customer consent to receive messages before you can send them business-prompted messages. For more information, see get the user to agree to receive messages via WhatsApp.
At iKono we have a service called iKono Chat, a service that allows the management of chats via WhatsApp.
These chats are managed by agents and supervisors, who are in contact with customers who call a specific number.
In this communication service we have a chatbot who makes first contact with users, additionally allows to process the first message that arrives, sends a greeting and then a menu, then according to the options that the client selects, it will guide them and if necessary assign the chat to one of the agents.
Benefits of having iKono Chat
Some of the benefits of having iKono Chat are:
- You don't have to register your number on WhatsApp Business and wait for approval to use it. All you have to do is scan the QR code WhatsApp sends us, and you're ready to go.
- The status of the unofficial bridge can be monitored.
- There is a page that stores all the features of iKono Chat and its new changes.
- Table of agents with the number of active chats broken down into pending chats and chats being followed.
- It also shows resolved chats, incoming chats, and average response time per agent, over a range of dates.
- Table of menu options with the number of active chats broken down into pending chats and chats being followed.
- Resolved chats and incoming chats are also displayed by menu option, within a date range.
- Another benefit the platform offers is the reports you can generate on a regular basis, which include:
Some reports
- Pending chats: Chats in which the customer is waiting for a response from the agent.
- Chats being followed: Unresolved chats, answered by an agent, awaiting a response from the customer.
- Open chats: Unresolved chats, with no agent assigned. These are typically chats in which the customer hasn't selected any menu options.
- New chats: Incoming chats from new phone numbers accessed between two dates.
- Chats resolved: Chats marked as resolved by the agent or supervisor between two dates.
For each category, the total is displayed and a detailed list of chats can be viewed.
We now also have integrations with Instagram available for our platform. You can communicate with your customers using your Instagram account. Register it with us, and you can also manage your customer conversations using the same agent system. In the future, we hope to expand the number of channels iKono Chat can support, including Facebook, Telegram, and others that will be available in due course.
In iKono Chat We have an API created by us that allows you to send messages via WhatsApp, unlike API Cloud WhatsApp, here you can bring any WhatsApp number, you can have more than one number and you have no limit on the number of messages sent, this means that the capacity of messages you want to send increases.
You must take into account, as the operating basis of iKono Chat It is a Meta service, you must follow the rules indicated there to avoid having your WhatsApp number reported, some of these rules are:
- Sending a large number of messages to phone numbers that you do not
have added to your contact list. - Sending the same message to a large number of users. While it's important to note that WhatsApp doesn't have access to the content you share, this behavior could likely be identified as spam.
- The mobile number associated with your account has been used to perform actions that the app considers suspicious or illegal.
Sources:
Infobae
Developers
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