What is virtual customer service and how to improve it?

What is virtual customer service and how can it be improved? Today, tools have been implemented that allow for more fluid communication regardless of the user's location in e-commerce. Digital users who purchase a product or service find it easier to make these types of purchases online […]

Improve your company's website

Improve Your Company's Website Your website is the digital face of your business, and if you haven't updated it recently, it may not be making the best possible impression. From refreshing your brand's overall look to improving the user experience, there are many benefits that a website can bring […]

Chat apps: tools to master customer communication

Chat Apps: Tools to Master Customer Communication After the pandemic, technology adoption and use increased, and businesses and consumers continue to choose online channels for shopping and other daily tasks. Shoppers have access to more and more channels and devices, […]

Tips for working in a Contact Center

Tips for Working in a Contact Center The first tip is to decide if a career in customer service is right for you. If you're looking for a career with plenty of growth opportunities, it may be worth applying for a customer service position in a Contact Center. More than 651% of customers […]

Centralize your WhatsApp communication with iKono Chat

Centralize your WhatsApp communication with iKono Chat. We invite you to watch our full webinar at this link. Our first webinar of 2023 features our guest speaker, Esteban Galvis, from the iKono development department, and our Executive Commercial presenter, Vanessa Chavarro. Vanessa: This is our first webinar of 2023, […]

How to create a marketing strategy in 6 steps

How to Create a Marketing Strategy in 6 Steps A marketing strategy is essential to effectively serve your customers, improve your company's results, and increase the profitability of your efforts. This can include short videos, influencer marketing, and social media with branded content. For […]

5 Commandments for Designing Your Business Chatbot

5 Commandments for Designing Your Business Chatbot We invite you to watch our full webinar at this link. This is our 5th webinar, a talk given by our Development Leader Diana Bedoya and our Sales Executive Vanessa Chavarro. Vane: What is a chatbot? Diana: A chatbot is a computer program that is configured to […]

How to use WhatsApp in your company's Contact Center?

How to use WhatsApp in your company's Contact Center? We invite you to watch our full webinar at this link. This is our second webinar, a talk given by our Sales Executive Vanessa Chavarro and our Commercial Manager Jorge León. Jorge: Communication tools after the pandemic, the use of technology, has […]

Learn about the benefits of the WhatsApp Cloud API and iKono Chat

Learn about the advantages of the WhatsApp Cloud API and iKono Chat. What is an API? It's an application programming interface. In computing, APIs allow you to create applications that connect to a specific platform. Typically, the communication protocol is HTTP. This protocol has different methods (types of requests made […]

How do I connect the WhatsApp API to my business?

How do I connect the WhatsApp API to my business? We invite you to watch our full webinar at this link. We gave this talk in our first webinar, led by our Engineering Manager, José Franco, and our Sales Executive, Vanessa Chavarro. Vanessa: José, why is it important to connect to WhatsApp? José: I'll share some data […]