{"id":61792,"date":"2020-07-14T08:00:22","date_gmt":"2020-07-14T13:00:22","guid":{"rendered":"https:\/\/ikono.co\/?p=61792"},"modified":"2025-10-02T10:46:29","modified_gmt":"2025-10-02T15:46:29","slug":"como-integrar-las-redes-sociales-en-el-contact-center","status":"publish","type":"post","link":"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/","title":{"rendered":"How to integrate social media into your contact center?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"61792\" class=\"elementor elementor-61792\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5c473e e-con-full e-flex e-con e-parent\" data-id=\"b5c473e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-ca5b603 e-con-full e-flex e-con e-child\" data-id=\"ca5b603\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8c3753c e-grid e-con-full e-con e-child\" data-id=\"8c3753c\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bca9796 e-flex e-con-boxed e-con e-parent\" data-id=\"bca9796\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-586ba3c e-grid e-con-full e-con e-child\" data-id=\"586ba3c\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-858cf6f e-flex e-con-boxed e-con e-parent\" data-id=\"858cf6f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-396ee72 e-flex e-con-boxed e-con e-parent\" data-id=\"396ee72\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-70fa5f7 e-flex e-con-boxed e-con e-parent\" data-id=\"70fa5f7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-58dc3bb e-con-full e-flex e-con e-child\" data-id=\"58dc3bb\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b25860c e-grid e-con-full e-con e-child\" data-id=\"b25860c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a81d28 elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"8a81d28\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6a50c64 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/category\/call_center\/\" class=\"elementor-post-info__terms-list-item\">Call Center<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/chat-center\/\" class=\"elementor-post-info__terms-list-item\">Chat Center<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/comunicacion\/\" class=\"elementor-post-info__terms-list-item\">Communication<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/emprendimiento\/\" class=\"elementor-post-info__terms-list-item\">Entrepreneurship<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/experiencia_clientes\/\" class=\"elementor-post-info__terms-list-item\">Customer Experience<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/innovacion\/\" class=\"elementor-post-info__terms-list-item\">Innovation<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/servicio_al_cliente\/\" class=\"elementor-post-info__terms-list-item\">Customer service<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/category\/tecnologia\/\" class=\"elementor-post-info__terms-list-item\">Technology<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f48174 elementor-widget elementor-widget-heading\" data-id=\"3f48174\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to integrate social media into your contact center?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc0831c elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"cc0831c\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a6d8be4 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/author\/mercadeo\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-user-circle\" viewbox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 104c-53 0-96 43-96 96s43 96 96 96 96-43 96-96-43-96-96-96zm0 144c-26.5 0-48-21.5-48-48s21.5-48 48-48 48 21.5 48 48-21.5 48-48 48zm0-240C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm0 448c-49.7 0-95.1-18.3-130.1-48.4 14.9-23 40.4-38.6 69.6-39.5 20.8 6.4 40.6 9.6 60.5 9.6s39.7-3.1 60.5-9.6c29.2 1 54.7 16.5 69.6 39.5-35 30.1-80.4 48.4-130.1 48.4zm162.7-84.1c-24.4-31.4-62.1-51.9-105.1-51.9-10.2 0-26 9.6-57.6 9.6-31.5 0-47.4-9.6-57.6-9.6-42.9 0-80.6 20.5-105.1 51.9C61.9 339.2 48 299.2 48 256c0-110.3 89.7-200 200-200s200 89.7 200 200c0 43.2-13.9 83.2-37.3 115.9z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tiKono Communications\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-925e1ff elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/2020\/07\/14\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-calendar\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M12 192h424c6.6 0 12 5.4 12 12v260c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V204c0-6.6 5.4-12 12-12zm436-44v-36c0-26.5-21.5-48-48-48h-48V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H160V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H48C21.5 64 0 85.5 0 112v36c0 6.6 5.4 12 12 12h424c6.6 0 12-5.4 12-12z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>July 14, 2020<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-f92a6f7 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-tags\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M497.941 225.941L286.059 14.059A48 48 0 0 0 252.118 0H48C21.49 0 0 21.49 0 48v204.118a48 48 0 0 0 14.059 33.941l211.882 211.882c18.744 18.745 49.136 18.746 67.882 0l204.118-204.118c18.745-18.745 18.745-49.137 0-67.882zM112 160c-26.51 0-48-21.49-48-48s21.49-48 48-48 48 21.49 48 48-21.49 48-48 48zm513.941 133.823L421.823 497.941c-18.745 18.745-49.137 18.745-67.882 0l-.36-.36L527.64 323.522c16.999-16.999 26.36-39.6 26.36-63.64s-9.362-46.641-26.36-63.64L331.397 0h48.721a48 48 0 0 1 33.941 14.059l211.882 211.882c18.745 18.745 18.745 49.137 0 67.882z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/tag\/comunicacion\/\" class=\"elementor-post-info__terms-list-item\">communication<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/tag\/innovacion\/\" class=\"elementor-post-info__terms-list-item\">Innovation<\/a>, <a href=\"https:\/\/ikono.co\/en_us\/tag\/tecnologia\/\" class=\"elementor-post-info__terms-list-item\">Technology<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1eb212a e-flex e-con-boxed e-con e-parent\" data-id=\"1eb212a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-327162f e-con-full e-flex e-con e-child\" data-id=\"327162f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7482ccb elementor-widget elementor-widget-shortcode\" data-id=\"7482ccb\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"pvc_clear\"><\/div><p id=\"pvc_stats_61792\" class=\"pvc_stats all  pvc_load_by_ajax_update\" data-element-id=\"61792\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.0\" viewbox=\"0 0 502 315\" preserveaspectratio=\"xMidYMid meet\"><g transform=\"translate(0,332) scale(0.1,-0.1)\" fill=\"\" stroke=\"none\"><path d=\"M2394 3279 l-29 -30 -3 -207 c-2 -182 0 -211 15 -242 39 -76 157 -76 196 0 15 31 17 60 15 243 l-3 209 -33 29 c-26 23 -41 29 -80 29 -41 0 -53 -5 -78 -31z\"\/><path d=\"M3085 3251 c-45 -19 -58 -50 -96 -229 -47 -217 -49 -260 -13 -295 52 -53 146 -42 177 20 16 31 87 366 87 410 0 70 -86 122 -155 94z\"\/><path d=\"M1751 3234 c-13 -9 -29 -31 -37 -50 -12 -29 -10 -49 21 -204 19 -94 39 -189 45 -210 14 -50 54 -80 110 -80 34 0 48 6 76 34 21 21 34 44 34 59 0 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-215 33 -279 19z\"\/><\/g><\/svg><\/i> <img decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/ikono.co\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=\"0\" \/><\/p><div class=\"pvc_clear\"><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76eccb0 e-flex e-con-boxed e-con e-parent\" data-id=\"76eccb0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dcda573 e-con-full e-flex e-con e-child\" data-id=\"dcda573\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-670fdf9 elementor-widget elementor-widget-text-editor\" data-id=\"670fdf9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Telephone, fax, email, instant messaging, and other channels are used to provide service in a Contact Center, and aren&#039;t digital platforms channels?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32a1ee2 e-flex e-con-boxed e-con e-parent\" data-id=\"32a1ee2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-61b8958 e-con-full e-flex e-con e-child\" data-id=\"61b8958\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf705fd elementor-widget elementor-widget-text-editor\" data-id=\"bf705fd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To clarify, social media has become the most widely used means of communication, especially among young people. This is due to the easy access and immediacy of information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f86170c e-flex e-con-boxed e-con e-parent\" data-id=\"f86170c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0905e74 e-con-full e-flex e-con e-child\" data-id=\"0905e74\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a9ca8d elementor-widget elementor-widget-text-editor\" data-id=\"9a9ca8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4># Social Networks<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8888d47 e-flex e-con-boxed e-con e-parent\" data-id=\"8888d47\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a35aa40 e-con-full e-flex e-con e-child\" data-id=\"a35aa40\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d8ac62 elementor-widget elementor-widget-text-editor\" data-id=\"3d8ac62\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Therefore, a strategy directed from a Contact Center must include digital platforms where the brand can achieve greater mention in relation to the product\/service it offers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8674bd e-flex e-con-boxed e-con e-parent\" data-id=\"d8674bd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-08cfa71 e-con-full e-flex e-con e-child\" data-id=\"08cfa71\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c772562 elementor-widget elementor-widget-text-editor\" data-id=\"c772562\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Why? Let&#039;s imagine this: a well-known beverage launches its flagship product of the year, but on the day of its launch, the event host has an accident on stage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31728f0 e-flex e-con-boxed e-con e-parent\" data-id=\"31728f0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-da6d39f e-con-full e-flex e-con e-child\" data-id=\"da6d39f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e86c2e elementor-widget elementor-widget-text-editor\" data-id=\"9e86c2e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As a result, the situation, which was shared through the attendees&#039; profiles, quickly went viral due to its magnitude.<\/p><p>Unfortunately, the company doesn&#039;t monitor social media, so it only finds out later and has no strategy to mitigate the impact.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e09350 e-flex e-con-boxed e-con e-parent\" data-id=\"5e09350\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-76a14d5 e-con-full e-flex e-con e-child\" data-id=\"76a14d5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6508c09 elementor-widget elementor-widget-text-editor\" data-id=\"6508c09\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><strong>How negative can this event be for the brand&#039;s reputation?<\/strong> Just to give an example, sales would be seriously affected.<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-018e5f4 e-flex e-con-boxed e-con e-parent\" data-id=\"018e5f4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-30ec8c9 e-con-full e-flex e-con e-child\" data-id=\"30ec8c9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-604ccea elementor-widget elementor-widget-text-editor\" data-id=\"604ccea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>That&#039;s why connecting social media to a Contact Center&#039;s suite of customer communication channels requires monitoring, management, and integration.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a48d6e e-flex e-con-boxed e-con e-parent\" data-id=\"3a48d6e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-007b00e e-con-full e-flex e-con e-child\" data-id=\"007b00e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf55250 elementor-widget elementor-widget-image\" data-id=\"bf55250\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"532\" src=\"https:\/\/ikono.co\/wp-content\/uploads\/como-integrar-las-redes-sociales-en-el-contact-center.png\" class=\"attachment-large size-large wp-image-61794\" alt=\"Redes sociales\" srcset=\"https:\/\/ikono.co\/wp-content\/uploads\/como-integrar-las-redes-sociales-en-el-contact-center.png 1000w, https:\/\/ikono.co\/wp-content\/uploads\/como-integrar-las-redes-sociales-en-el-contact-center-300x200.png 300w, https:\/\/ikono.co\/wp-content\/uploads\/como-integrar-las-redes-sociales-en-el-contact-center-768x511.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31320f7 e-flex e-con-boxed e-con e-parent\" data-id=\"31320f7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-43a4a18 e-con-full e-flex e-con e-child\" data-id=\"43a4a18\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f4ab230 elementor-widget elementor-widget-text-editor\" data-id=\"f4ab230\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Let&#039;s get to work<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a6af6a e-flex e-con-boxed e-con e-parent\" data-id=\"0a6af6a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b0a97e2 e-con-full e-flex e-con e-child\" data-id=\"b0a97e2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-333a691 elementor-widget elementor-widget-text-editor\" data-id=\"333a691\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Planning is certainly the first step to successfully integrating social media into your contact center.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00c9637 e-flex e-con-boxed e-con e-parent\" data-id=\"00c9637\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4ea37a2 e-con-full e-flex e-con e-child\" data-id=\"4ea37a2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a180cbd elementor-widget elementor-widget-text-editor\" data-id=\"a180cbd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>First:<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f69b91 e-flex e-con-boxed e-con e-parent\" data-id=\"7f69b91\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e826f61 e-con-full e-flex e-con e-child\" data-id=\"e826f61\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6195c7e elementor-widget elementor-widget-text-editor\" data-id=\"6195c7e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The team of agents must be trained in digital skills, since customer service via phone differs from that on different digital platforms.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-007d044 e-flex e-con-boxed e-con e-parent\" data-id=\"007d044\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5c6484f e-con-full e-flex e-con e-child\" data-id=\"5c6484f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-074388b elementor-widget elementor-widget-text-editor\" data-id=\"074388b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Agents must be able to resolve questions, concerns, complaints, and suggestions quickly and effectively. They must also be prepared for other issues such as etiquette, effective communication, and dealing with special cases like trolls and influencers, among others.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-424bde4 e-flex e-con-boxed e-con e-parent\" data-id=\"424bde4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fde41fb e-con-full e-flex e-con e-child\" data-id=\"fde41fb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85cad27 elementor-widget elementor-widget-text-editor\" data-id=\"85cad27\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Second:<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc765cf e-flex e-con-boxed e-con e-parent\" data-id=\"cc765cf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28216e3 e-con-full e-flex e-con e-child\" data-id=\"28216e3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c3b84a4 elementor-widget elementor-widget-text-editor\" data-id=\"c3b84a4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The strategy implemented through social media should be clear and simple, and it should be shared with team members and agents. It&#039;s important to have a clear direction to avoid making mistakes that could jeopardize the brand&#039;s reputation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e56b8c8 e-flex e-con-boxed e-con e-parent\" data-id=\"e56b8c8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-73be762 e-con-full e-flex e-con e-child\" data-id=\"73be762\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43c01ba elementor-widget elementor-widget-text-editor\" data-id=\"43c01ba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Who will be part of the team responsible for designing the strategy? What requirements must the channel-facing team meet? How will customer information be protected on social media? These are some questions that will help you build that strategy and lead you to other questions that will find answers along the way.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-536bd3f e-flex e-con-boxed e-con e-parent\" data-id=\"536bd3f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f6597d1 e-con-full e-flex e-con e-child\" data-id=\"f6597d1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9c584b elementor-widget elementor-widget-text-editor\" data-id=\"f9c584b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Third:<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4deb618 e-flex e-con-boxed e-con e-parent\" data-id=\"4deb618\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c1bec26 e-con-full e-flex e-con e-child\" data-id=\"c1bec26\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee5baac elementor-widget elementor-widget-text-editor\" data-id=\"ee5baac\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It must be kept in mind that today&#039;s customer uses whatever means are available to communicate with the company for X or Y reason, which is why omnichannel must be clear to ensure seamless service from one channel to another.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-862f058 e-flex e-con-boxed e-con e-parent\" data-id=\"862f058\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-27fdcae e-con-full e-flex e-con e-child\" data-id=\"27fdcae\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05d1bf4 elementor-widget elementor-widget-text-editor\" data-id=\"05d1bf4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To achieve this, the company must guarantee a consistent customer experience across different channels. This can be achieved by understanding customer behavior across different digital platforms and anticipating customer preferences by taking into account information found in their purchase history.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8849f9 e-flex e-con-boxed e-con e-parent\" data-id=\"a8849f9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4242c88 e-con-full e-flex e-con e-child\" data-id=\"4242c88\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a1948c elementor-widget elementor-widget-text-editor\" data-id=\"8a1948c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Conclusion<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a253e73 e-flex e-con-boxed e-con e-parent\" data-id=\"a253e73\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-71b939d e-con-full e-flex e-con e-child\" data-id=\"71b939d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b54c53 elementor-widget elementor-widget-text-editor\" data-id=\"4b54c53\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Connecting social media to the contact center brings advantages to customer service, as communication is direct with a specific audience, and strong business relationships can also be built.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18cba2b e-flex e-con-boxed e-con e-parent\" data-id=\"18cba2b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bcd8235 e-con-full e-flex e-con e-child\" data-id=\"bcd8235\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b492a7 elementor-widget elementor-widget-text-editor\" data-id=\"9b492a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>On the other hand, service channels are expanded, freeing up overcrowded channels and thus reaching a greater number of people.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45982a1 e-flex e-con-boxed e-con e-parent\" data-id=\"45982a1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28dd397 e-con-full e-flex e-con e-child\" data-id=\"28dd397\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-caf8cd4 elementor-widget elementor-widget-text-editor\" data-id=\"caf8cd4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Not to mention that it fosters customer loyalty, it creates online communities, which in the medium term strengthens the brand&#039;s reputation.<\/p><p><br \/><strong>Sources of support:<\/strong><br \/><a href=\"https:\/\/bit.ly\/3dG0AN7\">https:\/\/bit.ly\/3dG0AN7<\/a> | <a href=\"https:\/\/bit.ly\/2Bdx9VO\">https:\/\/bit.ly\/2Bdx9VO<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2738e90 e-flex e-con-boxed e-con e-parent\" data-id=\"2738e90\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-faa64ed e-con-full e-flex e-con e-child\" data-id=\"faa64ed\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7718ee3 elementor-widget elementor-widget-text-editor\" data-id=\"7718ee3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>#We invite you to read our blog post\u00a0<a href=\"https:\/\/ikono.co\/en_us\/astricon_2017\/\" target=\"_blank\" rel=\"noopener\">&quot;Total success at AstriCon 2017&quot;<\/a>\u00bb<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-798928a e-flex e-con-boxed e-con e-parent\" data-id=\"798928a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-628316c e-con-full e-flex e-con e-child\" data-id=\"628316c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1954d60 elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"1954d60\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on Facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Share on WhatsApp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-whatsapp\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tWhatsApp\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_email\" role=\"button\" tabindex=\"0\" aria-label=\"Share on email\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-envelope\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7zM256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c8a715 e-flex e-con-boxed e-con e-parent\" data-id=\"7c8a715\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a2774d0 e-con-full e-flex e-con e-child\" data-id=\"a2774d0\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4b47513 e-grid e-con-boxed e-con e-child\" data-id=\"4b47513\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96a0e78 elementor-widget elementor-widget-heading\" data-id=\"96a0e78\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Learn about our Corporate Solutions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c01549 elementor-widget elementor-widget-text-editor\" data-id=\"7c01549\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Learn about the IP telephony, multi-agent chat, and mass text and voice messaging solutions for your business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3164d11 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"3164d11\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/ikono.co\/en_us\/contactanos\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Click here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d8ba9e e-flex e-con-boxed e-con e-parent\" data-id=\"4d8ba9e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-074e84c e-con-full e-flex e-con e-child\" data-id=\"074e84c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc4bec1 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"dc4bec1\" data-element_type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:17,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;numbers&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-67046 post type-post status-publish format-standard has-post-thumbnail hentry category-experiencia_clientes category-mensajeria_masiva category-servicio_al_cliente category-tecnologia tag-comunicacion tag-innovacion tag-tecnologia\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/ikono.co\/en_us\/mensajeria-masiva-b2b-campanas-efectivas\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"208\" src=\"https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-30-01-1-Como-usar-mensajeria-masiva-300x208.jpg\" class=\"attachment-medium size-medium wp-image-67091\" alt=\"\" srcset=\"https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-30-01-1-Como-usar-mensajeria-masiva-300x208.jpg 300w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-30-01-1-Como-usar-mensajeria-masiva-1024x711.jpg 1024w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-30-01-1-Como-usar-mensajeria-masiva-768x533.jpg 768w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-30-01-1-Como-usar-mensajeria-masiva-18x12.jpg 18w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-30-01-1-Como-usar-mensajeria-masiva.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Customer Experience<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/mensajeria-masiva-b2b-campanas-efectivas\/\" >\n\t\t\t\tC\u00f3mo usar mensajer\u00eda masiva B2B para crear campa\u00f1as efectivas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/ikono.co\/en_us\/mensajeria-masiva-b2b-campanas-efectivas\/\" aria-label=\"Read more about C\u00f3mo usar mensajer\u00eda masiva B2B para crear campa\u00f1as efectivas\" tabindex=\"-1\" >\n\t\t\tRead more ...\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tiKono Communications\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t30 January, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-66998 post type-post status-publish format-standard has-post-thumbnail hentry category-call_center category-chat-center category-comunicacion category-experiencia_clientes category-multiagente category-servicio_al_cliente tag-comunicacion tag-innovacion tag-tecnologia\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/ikono.co\/en_us\/metricas-contact-center\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"208\" src=\"https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-23-01-1-Las-metricas-que-todo-Contact-Center-debe-medir-300x208.jpg\" class=\"attachment-medium size-medium wp-image-67079\" alt=\"\" srcset=\"https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-23-01-1-Las-metricas-que-todo-Contact-Center-debe-medir-300x208.jpg 300w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-23-01-1-Las-metricas-que-todo-Contact-Center-debe-medir-1024x711.jpg 1024w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-23-01-1-Las-metricas-que-todo-Contact-Center-debe-medir-768x533.jpg 768w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-23-01-1-Las-metricas-que-todo-Contact-Center-debe-medir-18x12.jpg 18w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-23-01-1-Las-metricas-que-todo-Contact-Center-debe-medir.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Call Center<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/metricas-contact-center\/\" >\n\t\t\t\tLas m\u00e9tricas de un Contact Center que debes medir para crecer\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/ikono.co\/en_us\/metricas-contact-center\/\" aria-label=\"Read more about Las m\u00e9tricas de un Contact Center que debes medir para crecer\" tabindex=\"-1\" >\n\t\t\tRead more ...\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tiKono Communications\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t23 January, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-66987 post type-post status-publish format-standard has-post-thumbnail hentry category-call_center category-chat-center category-comunicacion category-experiencia_clientes category-multiagente category-servicio_al_cliente category-tecnologia tag-comunicacion tag-innovacion tag-tecnologia\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/ikono.co\/en_us\/reducir-tiempos-espera-call-center\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"208\" src=\"https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-16-01-1-Como-reducir-tiempos-de-espera-en-tu-Call-Center-300x208.jpg\" class=\"attachment-medium size-medium wp-image-67069\" alt=\"\" srcset=\"https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-16-01-1-Como-reducir-tiempos-de-espera-en-tu-Call-Center-300x208.jpg 300w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-16-01-1-Como-reducir-tiempos-de-espera-en-tu-Call-Center-1024x711.jpg 1024w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-16-01-1-Como-reducir-tiempos-de-espera-en-tu-Call-Center-768x533.jpg 768w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-16-01-1-Como-reducir-tiempos-de-espera-en-tu-Call-Center-18x12.jpg 18w, https:\/\/ikono.co\/wp-content\/uploads\/Banner-Articulo-16-01-1-Como-reducir-tiempos-de-espera-en-tu-Call-Center.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Call Center<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/ikono.co\/en_us\/reducir-tiempos-espera-call-center\/\" >\n\t\t\t\tC\u00f3mo reducir los tiempos de espera en tu Call Center\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/ikono.co\/en_us\/reducir-tiempos-espera-call-center\/\" aria-label=\"Read more about C\u00f3mo reducir los tiempos de espera en tu Call Center\" tabindex=\"-1\" >\n\t\t\tRead more ...\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tiKono Communications\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t16 January, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"45\" data-next-page=\"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/2\/\"><\/div>\n\t\t\t\t<nav class=\"elementor-pagination\" aria-label=\"Pagination\">\n\t\t\t<span aria-current=\"page\" class=\"page-numbers current\"><span class=\"elementor-screen-only\">Page<\/span>1<\/span>\n<a class=\"page-numbers\" href=\"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/2\/\"><span class=\"elementor-screen-only\">Page<\/span>2<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/3\/\"><span class=\"elementor-screen-only\">Page<\/span>3<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/4\/\"><span class=\"elementor-screen-only\">Page<\/span>4<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/5\/\"><span class=\"elementor-screen-only\">Page<\/span>5<\/a>\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u00bfC\u00f3mo integrar las redes sociales en el Contact Center? Tel\u00e9fono, fax, e-mail, mensajer\u00eda instant\u00e1nea, entre otros canales, son utilizados para prestar el servicio en un<\/p>","protected":false},"author":1,"featured_media":61794,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[228,241,227,243,226,235,229,231],"tags":[238,237,236],"class_list":["post-61792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-call_center","category-chat-center","category-comunicacion","category-emprendimiento","category-experiencia_clientes","category-innovacion","category-servicio_al_cliente","category-tecnologia","tag-comunicacion","tag-innovacion","tag-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfC\u00f3mo integrar las redes sociales en el Contact Center? &#8226; iKono Telecomunicaciones<\/title>\n<meta name=\"description\" content=\"Las redes sociales se han convertido en el medio de comunicaci\u00f3n m\u00e1s utilizado, principalmente por los j\u00f3venes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ikono.co\/en_us\/como-integrar-las-redes-sociales-en-el-contact-center\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo integrar las redes sociales en el Contact Center? 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